Marketing Plan

I was supposed to upload some photos but then we were given this task to make a marketing plan. I had been undecided for the past weeks and now I have this week to finish it. Procrastination is never good especially if you're supposed to hand in what essentially would be your mark for the course.

So, I have decided on Roger Vivier. Yep, him again. This time it's not about the man but the brand. It's a bit satisfying showing continuity in my assignments.

Now the problems I've been encountering. I just realized that I had no idea whatsoever how much luxury brands spend on their advertising. I know that the likes of Chanel and Hermes never do TV ads unless it's for a perfume (Chanel) and they would only (as far as I know) only advertise in say Vogue US but how do they maintain brand image? Sure they use celebrities to promote their products and they come up with collections every season but do they really just depend on those? I find it intriguing to say the least.

End of School Year

Yey!

Finally finished the last project for the year. I was supposed to hand it in last Thursday but the fabric paint hadn't dried yet. I don't like the outcome but right now, I'm so over it, I don't want to change it anymore. The good news is that the school is planning to offer a workshop of sorts to those taking the Advance Diploma course. Textiles, I mean. Students would be allowed to experiment on the techniques they want while S, the lecturer, would be supervising. I don't know when that will be implemented but it's one thing to look forward to.

***

The Bias Gown project ended last Wednesday. There were great ones and simple ones. Mine was simple. It looked like a child's dress, no, more like a child-bride's dress. lol.

Here are some of what I thought were the really good ones.

Anu's dress

Hayley's dress

Done!

Yey! Presentation was yesterday. I liked the knitwear. They were so cool.

I didn't like mine. It was just not good enough for me. I'm hoping to do better in knitwear.

I did like my ad boards. They were the only ones I was proud of. heheheh

Here are some that I liked.

Some of the knits

Viviana's macrame swimwear

Ruki's lounging around the pool swimwear

Lingerie Project Update

It's 1:26 in the morning. I'm taking a break from  drawing since my hands were getting tired and stiff from all that drawing.

I finished sewing the garments, but I still need to do a bit of cleaning up. However, half of the requirement is done. Now, I just need to finish the range book. This should've been done loooong ago when I was still relaxed and didn't have much to do. Unfortunately, I was plain lazy and now am suffering the consequences.

For the past two weeks of what was supposed to be a school holiday, I, along with a small group have been going to school as early as 9 in the morning and leaving at 8.30 in the evening sewing, overlocking, babylocking, threading overlockers. By the second week, too many late nights have caught up with us and we started belting out old (Tom Jones old) songs just to amuse ourselves.

Seriously, too many late nights are not good for my skin. I easily get dark circles under my eyes and I tend to resemble a raccoon minus the fur. I don't have break outs yet but I'm not looking forward to having them. 

Okay, break over. Back to work.